I’ve been a bit behind on blogging the last couple weeks. Thanks again to everyone for your great comments on my Entertainment as a Service post. And for those interested, there’s a follow-up post about what I think this will mean for conventional media companies over on my personal blog.
The main reason I’ve been slacking on the blogging is because we’re getting very close to the private beta of the Snowball Factory’s first product, appropriately called awe.sm. And the reason I won’t be telling you more about awe.sm this week is because I’m at SXSW courtesy of my friend and the Snowball Factory’s first ever customer, Happyjoel — who of course *won* his trip here in a contest.
To celebrate the launch of awe.sm alpha customer Famery, the Snowball Factory is sponsoring a SXSW after-hours party tomorrow night at a top secret location.
When: Monday, March 16 @ 2:30am – ?
Where: It’s a sekret!
How: To get the exact details, either follow awe.sm on Twitter or sign-up for the awe.sm email list *by 6pm Central Time on Monday, March 16*
Why: Because we can!
And here are some photos to show you just how fun we are to party with:
P.S. In reality, this is more just me and my friends being bummed about the lack of places to party late-night in Austin coupled with the fact that Joel has a really big hotel room. So, we decided to buy a bunch of booze and invite people to party with us after the bars close. And being the scrappy entrepreneur that I am, I decided to see if we could turn it into a little publicity stunt for our new product. It’s still gonna rawk though, and you totally want to come! 
